As part of launching this feature, I've spent a lot of time on the web pages for recruiting agencies ranging from huge firms to one-recruiter startups.
Many of the company pages feature a condensed blurb about the recruiting agency. I make these blurbs by finding the interesting bits of information from the recruiting websites and deleting all the fluff.
It should not come as a surprise that much of the information on the recruiter websites is useless self-congratulatory hype. I've found entire paragraphs and pages containing nothing but hype; usually an entire "about us" page really only contains a few sentences of meaningful information about who the company is.
Every recruiting firm claims to be "world-class" and deliver an "exceptional value" for their clients. The sheer volume of this crap on their websites is amazing to me as an engineer who has worked with lots of recruiters.
I hope as our database grows, JobOsmosis will find more ways to cut through marketing hype and describe the underlying value propositions of recruiting agencies clearly and succinctly.